Communication Majors

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Public Relations

Our communication faculty stress elective internship and real-world, hands-on experience in addition to a solid education in liberal arts. We have long-held relationships with area employers who expect more from Grand View graduates for the simple fact that we consistently turn out top-notch professionals.

Public Relations is a concentration within the Mass Communication major. The major in Mass Communication is more general than those of Journalism or Digital Media Production but combines basics from those areas. If you aspire to a career in Public Relations, choose the Mass Communication major with this concentration.

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Courses and Requirements

Prerequisite courses

Mass Communication
Beginning Desktop Publishing

Required courses

Digital Video and Audio
Broadcast Production
Basic Digital Photography
Reporting
Radio Station Operation
Sports and Media
TV in Society
Feature Writing OR Advanced Reporting
Public Relations Principles
Internship OR upper division elective
Communication Law
Multimedia for the Web
Communication Career Seminar
Communication for the Web

4 hours of Communication Lab from

Photography Lab OR
Journalism Lab/Reporting OR
Advanced Desktop Projects OR
Advanced Broadcast Production OR
Advanced Photography Lab OR
Advanced Journalism Lab

Any second photography elective:

Basic Color Photography OR
Photography for Publication OR
Studio Photography

Public Relations concentration

Publication Design Essentials
Feature Writing
Newsletter and Copy Editing
Public Relations Campaigns

PR includes three hours of journalism lab from the following:

Journalism Lab/Reporting OR
Advanced Desktop Projects OR
Advanced Journalism Lab

And 3 hours from the following:

Marketing
Advertising and Promotional Strategies
Media Advertising

For detailed course descriptions, please go to the current catalog HERE.

Opportunities

Join The Communication Club and get involved! Grand View University's Communication Club allows all students to experience the world of communications through guest speakers, tours of broadcast stations, and student-produced programming. The Communication Club also gives students the opportunity to attend national conventions and take trips to major media markets.

Sponsor: Ms. Becky McDonnell
Cowles, Room 101
263-2836
bmcdonnell@grandview.edu

You will also have the opportunity to be involved in Grand View Radio and GVTV as well.

Reference Documents