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Sport Management

Follow your passion for sports! The Sport Management major is a perfect fit if you want to learn management skills that will lead you to occupational opportunities in the sports and recreational industry. You'll combine the knowledge you gain in several majors, such as business administration, health promotion and physical education.

The curriculum, dedicated faculty and experiential learning enable students to develop content knowledge, professional dispositions, ethical-decision making, reflective thinking and written and oral communication skills. These skills will carry you forward as you prepare to be an agent of change in the sport business industry through graduate studies, professional opportunities and your personal life

Degree Level:

Undergraduate Programs

Program Type:

Major, Minor

Format:

Full Time, In-Person

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Why Grand View?

Des Moines was ranked the No. 1 minor league sports market in America by Sport Business Journal, the premiere sport business source.
Grand View's Sport Management program is perfect for those interested in a career in the sport industry. The program combines sport-specific coursework and experiences with a solid business focus that helps build skills needed to succeed in a variety sport-related settings and occupations.
Internships in sport management are crucial to gaining experience and determining career intentions. At Grand View, we have developed relationships with organizations that provide multiple internship opportunities in the Des Moines community and beyond.
Our sport management faculty has extensive experience in professional and collegiate sport and is committed to helping students learn about the realities of working in sport organizations.

Alumni Success Story

Halle Still

Career Options

Professional sports teams and leagues
Collegiate athletic departments
Amateur sports organizations
Private club sports
Municipal parks and recreation departments
Community and youth sport agencies
Corporate and industrial sports programs
City and community sports commissions
Private and public facility management
Military sports programs
Sport marketing and consulting firms
Sporting goods and apparel companies
Sports media
Event management companies
Corporate sponsorship departments

Program Details

The Sport Management program is designed to introduce students to management skills and occupational opportunities. The major will allow students to utilize a business administration background and apply this knowledge to the sports and recreational industry. The program includes course work in management and administration, public relations, sports marketing, sports law, and sport psychology. The internship is an integral part of this program and provides students with necessary field experiences.

Course Requirements (45 credits and 14-15 prerequisite credits)

Prerequisites for the major: These prerequisites will not be included in the major GPA but must be taken for the major.

BSAD 145	Fundamentals of Information Systems	3 credits
BSAD 295	Careers in Business (will be excused for students earning their degree fully in the online and/or evening formats)	2 credits
ECON 102	Principles of Micro Economics	3 credits
MATH 116	Finite Mathematics	3 credits
STAT 241 or BSAD 239	Principles of Statistics or Statistics for the Social Sciences	4 credits or 3 credits

Requirements for the major:

ACCT 211	Financial Accounting	3 credits
ACCT 212	Managerial Accounting	3 credits
BSAD 217	Introduction to Sport Management	3 credits
BSAD 270	Sport and Media	3 credits
BSAD 315	Marketing	3 credits
BSAD 316	Facilities and Event Management	3 credits
BSAD 340	Business Law I	3 credits
BSAD 343	Sport Law	3 credits
BSAD 371	Fundraising and Finance of Sport	3 credits
BSAD 399	Internship	3 credits
BSAD 416	Sport Marketing	3 credits
BSAD 453	Sport Management Capstone Seminar	3 credits
ENGL 309	Writing for Business	3 credits
PSYC 380	Sport Psychology	3 credits

Select six credits from:

BSAD 310	Principles of Management	3 credits
BSAD 320	Advertising and Promotional Strategies	3 credits
BSAD 365	Project Management	3 credits
BSAD 375	Human Resource Management	3 credits
BSAD 405	Entrepreneurship and Small Business Management	3 credits
COMM 255	Public Relations Principles	3 credits
DATA 437	Sport Analytics	3 credits
KINH 304	History, Organization and Administration of Physical Education	3 credits

Sports Management Minor

The minor in Sport Management provides you with a core set of skills in sport management, including literacy in sport marketing, sport finance, personnel management, and the sociological aspects of sport. Students will also have a wide variety of electives from which to choose.

This minor is designed for students with an interest in the theory of the sporting context and/or students who will use principles of the sport field in their anticipated profession.

Course Requirements (18 credits)

BSAD 217	Introduction to Sport Management	3 credits
BSAD 270	Sport and Media	3 credits
BSAD 316	Facilities and Event Management	3 credits

Take nine credits from the following:

BSAD 343	Sport Law	3 credits
BSAD 371	Fundraising and Finance of Sport	3 credits
BSAD 416	Sport Marketing	3 credits
KINH 304	Organization and Administration of Physical Education	3 credits
PSYC 380	Sport Psychology	3 credits

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Tuition & Scholarships

At Grand View University, your tuition supports instruction delivered by knowledgeable and experienced faculty who uphold our tradition of exceptional teaching. Additionally, we are dedicated to offering a high-quality education at the most affordable cost.

Transfer Credits

No matter what major you’re thinking about, you may be able to transfer in as many as 75 credits from a community college or junior college. If you have an A.A. or A.A.S. from an Iowa community college, you will be automatically admitted at junior status.

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AWARDS AND ACCOMPLISHMENTS

Dr. Scott Bull has 20 years of experience in the professional sports industry, including 16 years in the National Football League as well as minor league baseball and hockey. He has presented research on sport management internships at the Annual Conference for the North American Society for Sport Management.

Mark Slavic has experience at Division 1 collegiate athletic departments, working in sports information and athletic communications. He has conducted research with minor league baseball teams and has presented research extensively at several national conferences.

Recent graduates are in exciting positions in the sports industry, including Drew Schneider, Recruiting Coordinator-compliance at the Iowa State Athletic Department; Austin Strawhacker, Director of the Bulldog Club at Drake University; and Haleigh Biancalana, Event Manager at the Iowa Events Center.

Is a sport management degree the right fit for you?

The Sport Management Major is for people who have a real interest in the business of sports. When you go to a football or baseball game, you’ll see a much larger “food chain” around it. You’ll learn the workings of the stadium, concessions, ticketing, marketing, equipment, turf management and every other aspect of the sports or venues you serve. The Sport Management degree will enable you to have a fulfilling career in the sports field without having to be an athlete.